Privacy Policy

Version: 17 April 2025

Broadcast Utilities, located in the Netherlands, respects your privacy and handles your personal data strictly confidentially, in accordance with the General Data Protection Regulation (GDPR).

This Privacy Policy informs you about how we process and secure your personal data.

1. Identity of the Data Controller

Broadcast Utilities

[email protected]

+31 20 369 57 78

2. Personal Data We Process

Broadcast Utilities processes only personal data necessary for the performance of agreements and provision of services, including:

First and last name
Company details (including company name, Chamber of Commerce registration number)
Address details
Telephone number
Email address
Payment details (processed by our payment provider, Freemius)
IP address (in the case of digital service usage)

3. Purposes of Processing

Broadcast Utilities processes your personal data for the following purposes:

Providing and managing software licenses and support services.
Financial administration, including payment processing through Freemius.
Communication regarding software license delivery, updates, and renewals.
Compliance with legal obligations.
Analysis and improvement of our services.

We do not process personal data for other purposes without your explicit consent.

4. Legal Basis for Processing

Broadcast Utilities processes personal data based on:

Execution of agreements with customers (Article 6 paragraph 1 sub b GDPR).
Legal obligations (Article 6 paragraph 1 sub c GDPR).
Legitimate interests of Broadcast Utilities, such as security and fraud prevention (Article 6 paragraph 1 sub f GDPR).
Explicit consent, where necessary (Article 6 paragraph 1 sub a GDPR).

We share your personal data with third parties only when strictly necessary for the delivery of our services. This includes:

Freemius – Payment Service Provider and license management (for payments, licensing, and administrative services).
IT service providers (hosting and storage).

We have Data Processing Agreements in place with all third parties in compliance with GDPR, ensuring adequate protection of your personal data.

We do not share personal data with third parties outside the European Economic Area (EEA), unless adequate safeguards according to GDPR are in place.

6. Data Retention Periods

Broadcast Utilities retains personal data no longer than necessary for the specified purposes unless required by law to retain the data for longer periods. Specific retention periods include:

Administrative data (invoices, payment information): 7 years (legal obligation).
License and customer data: For the duration of your active customer relationship and a maximum of 2 years following the termination of the agreement unless longer retention is legally required.

7. Protection of Personal Data

Broadcast Utilities implements appropriate technical and organizational measures to protect your personal data against loss, misuse, and unauthorized access, including:

Encrypted communication and secure connections.
Restricted access to personal data limited to authorized personnel only.
Regular assessments and updates of our security measures.

As a data subject, you have the following rights:

Access to your personal data (Article 15 GDPR).
Rectification of incorrect data (Article 16 GDPR).
Erasure of your data (“right to be forgotten”) (Article 17 GDPR).
Restriction of processing (Article 18 GDPR).
Data portability (Article 20 GDPR).
Objection to processing (Article 21 GDPR).

Requests regarding the above rights can be submitted to [email protected]. We will respond to your request within 30 days.

9. Cookies and Web Analytics

Broadcast Utilities uses only functional and anonymized analytical cookies to enhance website performance and improve services. Cookies for marketing or tracking purposes are not used without explicit consent.

10. Amendments to this Privacy Policy

Broadcast Utilities reserves the right to amend this Privacy Policy. We recommend regularly reviewing our Privacy Policy on our website. Customers will be actively informed of significant changes.

11. Complaints and Contact Information

If you have questions or complaints regarding this Privacy Policy, please contact us using the following details: